i am refrakted

I am a prism through which image becomes design which becomes the message.

My unique understanding of layout and design has been infused with a skewed (yes, refrakted) view of the graphic and web industries, resulting in work that is functional, beautiful, yet somehow not-quite-familiar.

25 years of graphic and web marketing experience, specializing in design that swims in color, movement and takes advantage of every opportunity for eye candy.

Digital art and graphic design: all the big style concepts as well as the little pieces of original art for your projects: from logos to UI elements. I'm a decent photographer with years of Photoshop production skills under my belt, so I can curate a massive gallery or perform some digital restoration when things have gone horribly wrong.

Print work: yes, i've been doing that for a long time - ads, brochures, posters, direct mail. And I can talk to whoever does your printing as well. I handle both the everyday tasks as well as the small details: I am my own production monkey.

Online marketing: I'm a front-end designer, which means I can design your sites, come up with its architecture, mark-up all the CSS and build it with HTML5. What I am not is a programmer. I can find and utilize the best in jQuery and Javascript, but I won't write it. I am familiar with the basics of ecommerce software, know how to code a responsive html email and customize a Wordpress site for your client to takeover. I believe all websites should look good on desktop, tablet and mobile, whether the client does or not. I also believe content is the single most important part of any project.

Want some multimedia with that? I can create a flash-animated banner, edit your video footage and even provide some motion graphics and audio editing.

All that experience, but no management skills? That's because I do the work and let others sit in meetings talking about it. I have a long career working with small business where I need to wear a lot of hats and provide a holistic approach to marketing and design. I can be a great asset to your team, lend myself out as a walking graphic-o-pedia, and maintain project coordination to make certain all benchmarks are met with style and grace. Help yourself to a peek at my complete RESUME.

Hungry for some personal details? (I don't blame you; I'm sure I'm one of those "interesting" art types). Check out my mini timeline autobio. Or maybe you'd be more interested in some of the places I've lived.

yes this is me

Resume Highlights

Holistic Studio Management

Above and Beyond

Holistic Marketing

Holistic Marketing

Small vs Big Business

Small vs Big Business



Some Personal Stats

Personal Stats